Podcasts (Web Radio), Teleseminars

Grow your business using story-driven audio marketing

“Story” is generally defined as a noun. However, it can also be defined as a verb, which is how we prefer to use it at Business XLerator (as in “story your business”).

Story-driven marketing stirs up people’s emotions and creates personal connections in a way that just can’t be accomplished with traditional marketing.

To be effective at story-driven marketing, you must:

  • Identify the stories about your business that will drive sales
  • Know how to tell these stories in a compelling fashion
  • Share these stories via podcasts (web radio) and teleseminars

Podcasts are web radio programs that are aired on a regular basis on iTunes and other podcast networks. Teleseminars are live (and, often, recorded) teleconferences used to share information.

Business XLerator, located in Milwaukee, WI, brings an outstanding team to its podcast services and teleseminar productions – including a 22-year radio veteran, a talented sound engineer, an experienced music composer and a range of other creative personnel.

Podcasts and teleseminars (narrowcasting) are generally 15 to 30 minutes but can be of any length. Recordings occur at our studio on Milwaukee’s East Side or by calling in via landline telephone or Skype. Professional audio equipment is used and an audio engineer/ producer is always present to ensure a quality recording – both in content and sound.

Once recorded our audio team edits the recording, which includes filtering to remove unwanted noises, balancing the volume and adding intro/outro music and, if wanted, other sounds effects. The piece is then mastered to allow the volume to be set at any level without distortion.

Once complete, the recording can be distributed to multiple locations using our Multimedia Content Sharing Technology.

To learn more about our Podcast Services (Web Radio) and Teleseminar Production, please submit the form below or call us at: 877-529-9298.





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